Rubedo Team

B2C Email Marketing: Best Practices You Must Apply

Introduction Various marketing channels are today available in the world, but the impact that emails have on your B2C marketing campaign is magical. Emails are budget-friendly and can significantly help in building a strong relationship with customers. And to create a customer experience for the next level you should think about reducing the wait times, …

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Internet Marketing Optimization: 10 Ways to Optimize

Internet marketing optimization is necessary for marketers who intend to compete successfully. During this digital age, marketing relies on technology and data more than any other time before. Technology plays a critical role when gathering data which is consumed through enhanced technology that automates and optimizes different phases of the internet marketing lifecycle. Hence, marketing …

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Digital Marketing Strategy

Digital Marketing Strategy & Strategist

A digital marketing strategy refers to the forward-looking thinking procedure that utilizes SMART goals for business growth. There are many tactics associated with digital marketing strategies such as digital marketing services, for example, SEO, website design, content marketing, paid ads, and social media marketing. A digital marketing strategist’s responsibility is the successful management of digital …

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inbound email marketing

How can email marketing fuel your overall inbound strategy?

Introduction Email marketing is a powerful tool for marketers looking for an opportunity to grow their inbound strategy. By creating and sending engaging emails on weekly basis, it’s possible to build an engaged audience comprising of blog readers who have trust in the company and need more information about those products and services you offer. …

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Data Driven Marketing

What is Data-Driven Marketing? And How to Use it.

Thanks to social media channels and the widespread utilization of different devices, we currently live in a data-rich environment. Companies have taken advantage of big data to gather the information that users leave online in order to target and inform their marketing communication. Many companies have recognized the importance of data-driven marketing. A recent report …

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Avoid these words in your emails. Spam Triggers.

The list presents the most common spammy words that you would want to avoid in your email campaigns that will help you land in inbox. Using these words increases your chances of being picked by the spam filters and consequently landing in spam. This list was first published by snov.io Symbols & Numerals 0%0% risk77799%99.9% …

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Best B2B Growth Strategies for SaaS Startup

Product 24/7 Customer Support and Onboarding Ensure the products you offer are easy to use. Customers have an admiration for your solution and are also excited about its benefits, however, that enthusiasm might vanish after they have started using it.  Additionally, ensure there is ongoing support at every stage customers interact with your product—from onboarding …

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